ISTO Europe: meeting with the new Head of the Tourism Unit (EU)
29 May 2021

ISTO Europe: meeting with the new Head of the Tourism Unit (EU).

ISTO and ISTO Europe representatives met with the new Head of the Tourism Unit of the European Commission during May. This meeting is key for new collaborations to promote tourism for all in Europe.

Representatives of ISTO Europe -Muriel Antoniotti, Gianluca Pastorelli and Benoît César- and ISTO -Isabel Novoa and Charles-E. Bélanger- met on May 4th with the new Head of the Tourism Unit (DG GROW) at the European Commission, Mrs Marie-Hélène Pradines and two of her colleagues. This meeting was an opportunity to present ISTO Europe's priorities and action plan for 2021-2022, to learn about the Commission's actions in the very short term (tourism recovery) and in the medium and long term (new EU industrial strategy, of which tourism is a part), but also to exchange views on specific issues such as youth tourism, tourism indicators, digitalisation and the improvement of tourism skills. During this meeting, which laid the foundations for a new collaboration, Mrs Pradines announced the recent publication of a new Guide on EU funding for tourism.