Logo E-Week EN

An ISTO event

from 22 to

25 June 2021.

For the 2021 edition of the International Week of Fair and Sustainable Tourism for All, which theme is Transforming and improving world tourism, the International Social Tourism Organisation (ISTO), which has been promoting a different kind of tourism on a global scale for more than 50 years, in collaboration with the Ministry of Foreign Trade and Tourism of Peru, propose to reflect and exchange on key issues to define a new horizon for tourism.

With experts, professionals and academics from different countries, we will discuss and present experiences and concrete examples on new public policies of tourism for all; risk management and confidence restoration; healthy, safe and natural destinations; community-based and competitive tourism; tourism accessibility and inclusion; new tourist profiles and trends; the design of innovative products and routes; and digital marketing strategies and tools.

Ask for the Programme !

ISTO General Assembly.

Tuesday 22 June 2021.

ISTO General Assembly 2021

FR | EN | ES

ISTO Americas General Assembly 2021

ES | FR

Wednesday 23 June 2021.

Opening session

Official opening speeches

FR | EN | ES

The importance of fair and sustainable tourism for all: a central ally for reconstruction and recovery

FR | EN | ES

Wednesday 23 June 2021.

Session 1

New public policies of tourism for all that mitigate the economic and social impact of the pandemic

FR | EN | ES

Workshops

Risk management and confidence restoration

FR | EN | ES

Healthy, safe and natural destinations: options for tourism recovery

FR | EN | ES

Thursday 24 June 2021.

ISTO Europe Coordination Council

Webinar ISTO Europe

Tourism in 2021: Trends and contradictions. What will we keep in 2022?

EN

Thursday 24 June 2021.

Session 2

Immediate challenges of fair and sustainable tourism for all to ensure the future

FR | EN | ES

Workshops

Community-based, competitive and sustainable tourism - Marketing strategy

FR | EN | ES

Tourism accessibility, inclusion and tackling inequality

FR | EN | ES

Friday 25 June 2021.

Workshops

New tourist profiles and trends - The new tourist wants to belong, not to see

FR | EN | ES

Design of innovative tourism products and routes - Tourists are looking to engage with and understand the place they are visiting

FR | EN | ES

Innovative marketing: digital strategies and tools - The new way of communicating, more emotional and less rational

FR | EN | ES

Closing session

ISTO, Towards the future

FR | EN | ES

SESC na Semana Internacional

PT

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